The Prices of Gogerddan traced their ancestry back to Gwaethfoed, lord of Ceredigion in the eleventh century. It may have been the Member’s great-grandfather, Rhys ap Dafydd Llwyd, who in the early sixteenth century built Plâs Gogerddan, some three miles north-east of Aberystwyth, from which the family dominated the northern part of Cardiganshire: in 1637 their estate was reckoned to be worth £1,000 a year, far ahead of any other family in the county.
Price augmented his lands through purchase and lease, and unsurprisingly acquired a significant presence in nearby Aberystwyth.
Price was not eligible to stand for the county in 1604 as he was then serving as Cardiganshire’s sheriff. This did not mean that he remained aloof from political manoeuvring, however, as the county’s choice fell upon his son-in-law, John Lewis. Price’s electoral influence was even more visible in the local borough election, in which he sought to engineer the return of Richard Delabere, whom he may have helped to the same seat in 1601. As required, Price sent his precept to Cardigan, whereupon the town proceeded to elect William Bradshaw, but ‘minding to make choice of a friend of his’, Price held another election at Aberystwyth using electors ‘unduly procured’, who returned Delabere. After investigating the matter, the Commons admitted Bradshaw and ordered Price’s arrest for partiality.
Price’s behaviour in respect of the 1604 election is puzzling. By holding the election at Aberystwyth rather than Cardigan he was probably trying to consolidate his influence over the disparate borough constituency: Aberystwyth was much closer to Gogerddan, and thus more open to his influence than Cardigan, which lay at the opposite southern end of the shire, near Bradshaw’s home at St. Dogmaels. This interpretation is supported by allegations made in the 1599 Star Chamber action, in which Price was accused of removing the county armoury from Cardigan to Llanbadarn Fawr, close to Aberystwyth. There he also built a new shire hall, despite Llanbadarn Fawr’s tiny size and unsuitability. Moreover, Price himself described Cardigan as lying ‘in the one end or nook’ of the county, and was a close friend of Aberystwyth’s mayor and returning officer, Richard Mortimer, who was described as a ‘devoted man to Richard Price’ in 1599.
The tradition of electing Price as county Member was re-established in 1614 and 1621. However, as in the Elizabethan Parliaments in which he served, Price appears not to have made any impression at Westminster, as the ‘Mr. Price’ recorded in the Journal in 1621 was Charles Price, Member for New Radnor.
Under Elizabeth and James, Price was active in litigating over a grant he had received of Pennal in Merioneth in 1587. He brought several Exchequer cases alleging unlawful intrusion on his lands. Resistance to his tenure appears to have been led by the Herberts of Dolguog, Montgomeryshire, as Matthew II† and Francis Herbert, father and son respectively, along with Rowland Pugh of Pennal, were accused of withholding rent and duties and claiming freehold.
Price, whose forebears included the famous bard Ieuan ap Rhydderch, was a prominent patron of traditional bardic culture. He had numerous poems and odes composed in his honour by prominent bardic figures, including Lewys and James Dwnn, Huw Machno, Ieuan Tew and Siôn Cain.
Lady Gwen Price represented the family as a formidable matriarch during the 1620s and 1630s, continuing several of the Member’s lawsuits and safeguarding the Gogerddan interests.
